I help businesses eliminate inefficiencies, align teams, and create scalable processes that drive long-term success.

Alluring Glass, a leader in specialty glass solutions, sought to refine its sales and marketing strategies by gaining a deeper understanding of its customer base. Despite strong industry expertise, the company lacked a structured approach to identifying and nurturing high-value clients. We were able to implement a data-driven framework for customer segmentation, improve lead tracking, and enhance the overall client experience.

My client, a branding and marketing agency that works with a network of contractors, needed to improve its onboarding process. The existing approach was unstructured, leading to inconsistent training, unclear expectations, and inefficiencies in integrating new contractors into the team. We worked to assess, document, and enhance the onboarding experience, ensuring that new contractors could quickly become productive and aligned with the company’s processes.